Your Constant Contact account includes several methods for collecting contact information – how many are you using?
- Lead Generation Landing Page
- Sign-Up Forms
- Text to Join
Lead Generation Landing Pages are designed to collect visitor information in exchange for a promotion or incentive – nothing more. With Constant Contact Landing Pages, you can customize the form to capture information such as name, email, phone number, birthday, and more.
This article is a good tutorial on creating a landing page that will convert – that will make people want to sign up. It sounds easy, but it isn’t!
I will write about Sign Up Forms and Text to Join in future issues. Read more about developing Landing Page content and pick up some great promotional ideas for June here!