You have a great idea for a business.
You have a business already, but you want to add a new service.
You have a business already, but you aren’t experiencing the growth you need.
Here’s a question, did you analyze your market and its needs before you started down this road? Sometimes what we think is an opportunity is clouded by our enthusiasm. The old “Rose Colored Glasses” problem. Or, in reverse, you don’t see an opportunity because you aren’t looking closely enough at the market.
This article has a really great, concise outline of the steps you MUST take before you invest in a new opportunity: 6 Steps to Building Your Own Market Analysis