New Data: How the Amount of Text and Images Impact Email Click-Through Rates

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Email click-through rates are one of the most valuable pieces of data when it comes to measuring the effectiveness of your email campaign. While open rates tell you how many people are seeing your email in the inbox and deciding to open, your click-through rate tells you how many of those people are acting on the content you send out.

Read more, with charts: New Data: How the Amount of Text and Images Impact Email Click-Through Rates

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