Category Archives: Content Management
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Reusing Existing Material
I have several clients who are bloggers in addition to offering client services, but have a very hard time coming up with fresh content on a regular basis. I helped one such client by scouring his past blogs and refreshing them for reuse. I first evaluated the website traffic and stats to see where people were spending the most time. The activity showed the blog was not getting the traffic it should. That meant the great material he had written over the years was read only once, the day it was published. The fact that he is a provider of business services means that he has a "certain s
Meet Edgar
I love this product, mostly because my neighbor has a big orange fluffy cat named Edgar so I think of him every time I use it! MeetEdgar is a social media management tool that I used with a client. There are other great tools out there, but for this situation MeetEdgar was perfect. It allows you to create a library of social posts and put it on a schedule. **I recently learned of another tool that is similar to MeetEdgar at a lower price per month. While I don't have a client using it yet, I plan to test it out and see if I like it the same or better. ** Face it, social media posts ne