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Save 30% on Constant Contact for three months – what a great way to kick off your holiday season!

Click here and enter promo code SPQ317 at checkout to take advantage of this great offer!

 

4 Tips for Your Next Email Blast

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If you’ve visited my website you know I’m big into email marketing. I work with a lot of people who are trying to use email as their primary advertising and marketing tool, and in many cases they are doing a great job.

And then there’s everyone else. And that’s where I come in! If you are expecting your email advertising to create sales or some kind of response from the recipient, you need to spend time planning your content in advance.

This article outlines four things you should consider when creating your email campaigns How to Write Email Copy that Converts .

These tips aren’t the end of the story, but they will get you started.

Save 30% on Constant Contact for 3 Months

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Start 2017 off right when you take advantage of this terrific promotion from Constant Contact!

When you sign up with us as a new Constant Contact subscriber, you will receive a 30% discount for the first three months.

This special applies to Email and Email Plus subscriptions. The offer expires January 31, 2017

Monthly subscriptions are based on the size of your email address book. Further discounts are available if you pay for six months terms or annually; and for non-profit organizations.

3 Steps to Keep Customers Subscribed to Your Email List

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Your email subscription list is incredibly valuable and needs to be protected. To make sure your subscribers are engaged, keep these pointers in mind whenever you send an email:

  1. Timing
  2. Content Value
  3. Frequency

Email marketing is one of the oldest forms of digital marketing. It’s also the type of marketing most used and abused by marketers. Sending too many emails—or emails that don’t matter to your customers—will decrease your subscription list faster that you can hit the “Junk” button.

Read More

New Data: How the Amount of Text and Images Impact Email Click-Through Rates

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Email click-through rates are one of the most valuable pieces of data when it comes to measuring the effectiveness of your email campaign. While open rates tell you how many people are seeing your email in the inbox and deciding to open, your click-through rate tells you how many of those people are acting on the content you send out.

Read more, with charts: New Data: How the Amount of Text and Images Impact Email Click-Through Rates

Related

Constant Contact Makes Significant Update

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The updated product is much more intuitive and incorporates more drag-and-drop functionality.

It’s now easier than ever to:

  • Dynamically re-size columns
  • Wrap text around images
  • Create an email from a PDF
  • Create columns with intuitive drag-and-drop editing
  • Insert personalized contact fields
  • Edit your social buttons
  • Fix your spacing
  • Insert links to a PDF document

In addition, there are significant changes to contact management, image production/editing, reporting and more.

Constant Contact is beginning to roll out its updated Toolkit to current customers in early July, 2016. New customers will start with the new functionality upon joining.

Get to know the new Constant Contact experience (.pdf)

Try Constant Contact, or ask us for a tour!

Constant Contact News

Library – Managing Images and Documents

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Create Images from Scratch – New Functionality Added!
Go beyond our image editing tools and create original artwork right from your Constant Contact account with the addition of Artworktool. You can select from four different image sizes optimized for logo, header, hero or article.
Customize Images – New Functionality Added!
Get additional editing features such as: overlays, stickers, adjustable vignettes, brushes, red-eye removal, adding text and more.

 Try Constant Contact, or ask us for a tour! 

Constant Contact News